Brief: Branding for an event to improve the image of the British Fashion Council and re-position them as an organisation which encourages body positivity and inclusivity. 
Solution: Versatile illustrations, a bold colour palette and snappy slogans combine to create feel-good branding for this event. 'The Big Con' is intended to be a recurring event encompassing fashion and comedy and to be a safe and fun space for women to come together and celebrate their bodies. 
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